Onebud invest, Global Business Development

Onebud will fully supply your Global Business Development needs

B2B marketing refers to the techniques and best practices used by companies with products and services sold to other businesses.

• B2B buyers are longer-term buyers: The longer-term focus in business-to-business markets reiterates two key points for the B2B marketer to bear in mind. First, the importance of relationship-building in business-to-business markets, particularly with key customers, and second, the importance of a technically focused sales team.
• Brand and quality-focused segments prefer the best possible service or product and is ready to pay for it. Companies in this marketing segment often operate in high margins and are usually medium-sized or large, whom regard the service or product as of high strategic importance.
• Price-focused segments do not seek any “extras” and have a transactional outlook when it comes to doing business. Companies are usually small, working to low market margins and regard the service or product as of low strategic importance.
• Partnership-focused segments include key accounts which look for reliability and trust, and regards the B2B supplier as a strategic partner. Such companies are usually large, operate on substantially high margins, and view the service or product as strategically important.
• Service-focused market segments have high requirements when it comes to product quality and range, as well as of aftersales anddelivery, among other services. These companies generally work in time-critical sectors and can be large, medium, or small. They are often buying products or services in relatively high volumes.

• Value Creation Workshops
• Marketing Analytics 7 Research
• Content Strategy & Planning
• Marketing Alignment with Sales Strategy
• Listing targeted B2B Sites
• Updating Products/Services with Images and Descriptions